Six Models. One Truth.
Compare Last Touch, First Touch, Linear, Time Decay, Position Based, and Full Path attribution in a single view. See exactly how credit shifts between models and make confident budget decisions.
Attribution Models
Six Attribution Models, Side-by-Side
Stop debating which model is right. Run all six simultaneously and see how credit shifts between channels under each approach. Last Touch, First Touch, Linear, Time Decay, Position Based, and Full Path. Each tells a different story about your customer journeys.
- Last Touch: Credits the final interaction before conversion
- First Touch: Credits the channel that started the journey
- Linear: Distributes credit equally across every touchpoint
- Time Decay: Weights recent interactions more heavily
- Position Based: Emphasizes first and last touch with credit to the middle
- Full Path: Considers the entire journey including post-conversion touchpoints
Real-Time Dashboard
Real-Time Dashboard with Performance Flags
Your attribution dashboard updates as new data arrives. Automatic performance flags surface the channels that matter most, so you spend less time digging and more time acting.
Multi-Dimensional Breakdowns
Slice Attribution Any Way You Need
Drill into your attribution data across every dimension that matters. Understand not just which channels work, but which specific campaigns, keywords, and agencies drive the highest-value conversions.
See Your Full Attribution Picture
Contact us to discuss how Attriqs fits your attribution needs.