Meta Ads
The Meta Ads integration supports Facebook and Instagram advertising spend through manual entry and CSV import, with automated API sync in development. Spend data flows into the same attribution layer as your other paid channels, giving you true multi-touch ROAS across Meta alongside Google Ads, LinkedIn, and organic sources.
What the Integration Does
Manual spend entry at campaign level for Facebook and Instagram
CSV import for bulk historical or recurring spend uploads
Channel mapping to align Meta campaigns with attribution channels
Full inclusion in MMM, budget optimisation, and cross-channel reporting
iOS 14.5 attribution loss accounted for through multi-touch modelling
Automated API sync in development
What You Can Do With It
Independent Meta ROAS not biased by Meta self-reported conversions
Post-iOS 14.5 attribution that does not rely on the Meta Pixel alone
Budget comparisons between Meta and other paid channels
LTV cohort analysis by Meta acquisition campaign
Other Ad Platforms Integrations
View All
Google Ads
Easily integrate your Google Ads account. Automatic daily spend sync, campaign-level data, channel mappings, and budget push from the MMM optimiser. MCC (manager account) support included.
Microsoft Ads
Microsoft Advertising (Bing) spend sync with campaign-level data, channel mappings, and budget optimisation support. Coming soon.
LinkedIn Ads
Easily integrate your LinkedIn Ads account. Spend sync across Sponsored Updates, InMails, Text Ads, and Video campaigns. Budget push from the MMM optimiser.
Ready to Connect Meta Ads?
Talk to us about setting up the integration and what you want measurement to deliver.